WHY SUCCESS RARELY SATISFIES: How Dopamine Drives You Toward Love, Creativity & Ambition
Why are we obsessed with the things we want -- and bored when we get them? Why is addiction perfectly logical to an addict? Why does love change so quickly from passion to boredom? Why are some people diehard liberals and others hardcore conservatives, no matter the argument against them? Why do winners cheat? The answer is found in a single chemical in your brain: dopamine. Dopamine ensured the survival of early man. Thousands of years later, it is the source of our most common behaviors—and progress itself. Dopamine is the chemical of desire that always asks for more—more stuff, more stimulation, and more surprises. It is undeterred by emotion, fear, or morality. It is why we seek and succeed. It is why we discover and prosper. Yet it’s also why we take chances—sometimes dangerous ones—and occasionally risk what we love most for the most trivial things. Dopamine drives us relentlessly toward the new. From this simple, biological fact, keynote speaker Michael Long gives audiences a revolutionary new way to understand why we behave the way we do in love, business, politics, religion, and more. And he gives audiences the tools to predict those behaviors in themselves and others. Based on breakthrough science in the forthcoming book "The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and will Determine the Fate of the Human Race," Georgetown University lecturer (and award-winning playwright and screenwriter) Michael E. Long presents a life-changing proposal that tells us why winners cheat, why geniuses often suffer with mental illness, why nearly all diets fail, and why the brains of liberals and conservatives really are different.
- Read more about the book at MoleculeOfMore.com.
- To read more about Mike, go to MikeLongOnline.com.